 | A FAST GROWING ALTERNATIVE TO EQUIPMENT FINANCING: ACCORDING
TO A RECENT INDUSTRY SURVEY, APPROXIMATELY 80% OF ALL U.S. FIRMS
CURRENTLY LEASE EQUIPMENT FOR USE IN THEIR BUSINESS! ALMOST 30% OF ANNUAL U.S.
EQUIPMENT ACQUISITIONS ARE THROUGH LEASING. |
| SHOWING YOUR CUSTOMERS HOW LEASING CAN WORK FOR THEM: |
| LEASING PROVIDES REAL ADVANTAGES TO YOUR CUSTOMERS-AND THAT GIVES YOU AN
ADVANTAGE, TO. |
| LEASING REQUIRES MUCH LESS UP FRONT CASH THAN CONVENTIONAL FINANCING OR A CASH
PURCHASE. |
| LEASING USUALLY RESULTS IN LOWER MONTHLY PAYMENTS THAN CONVENTIONAL FINANCING. |
| BECAUSE PAYMENTS ARE LOWER, CUSTOMERS CAN AFFORD HIGHER QUALITY. |
| YOUR CUSTOMERS LINES OF CREDIT ARE KEPT AVAILABLE FOR OTHER USES. |
| LEASING INCLUDES PAYMENT FOR INSTALLATION, SOFTWARE, AND OTHER "EXTRAS"
NEEDED TO GET EQUIPMENT UP AND RUNNING. |
| LEASE PAYMENTS ARE USUALLY TREATED AS AN OPERATING EXPENSE FOR TAX PURPOSES,
REDUCING YOUR CUSTOMERS TAX BURDEN. |
| LEASING BUYS FUTURE EQUIPMENT BENEFITS WITH TODAY;S DOLLAR AND A FIXED PAYMENT
PLAN. |
| THE POWER OF LEASING EQUALS SELLING POWER FOR YOU |
| A LEASE IS BETTER THAN A SALE. WHEN YOUR CUSTOMERS LEASE EQUIPMENT, YOU GET
PAID PROMPTLY AND IN FULL. WHEN YOU OFFER LEASING, YOU GAIN EXTRA SELLING POWER. |
| LOW LEASE PAYMENTS ALLOW CUSTOMERS TO BUY BETTER QUALITY AND MORE OF IT. |
| LEASE CUSTOMERS ARE LESS CONCERNED WITH DISCOUNTED PRICING |
| LEASE CUSTOMERS BECOME POTENTIAL REPEAT CUSTOMERS AT THE END OF THE LEASE
TERM. LEASING CAN BE THE DECIDING FACTOR, ESPECIALLY FOR CUSTOMERS WITH LIMITED
OPTIONS FOR FINANCING. BY OFFERING LEASING, YOU CAN SOLVE THEIR PROBLEM-- AND SAVE
THE SALE. |
| LEASING MAKES CLOSING EASIER. FOR YOU, THE PAPERWORK BEGINS AND ENDS WITH A
PHONE CALL OR WRITTEN APPLICATION TO YOUR LEASING COMPANY, WHICH HANDLES ALL THE
DETAILS. YOUR ONLY JOB IS TO SEE THAT YOUR CUSTOMERS GET THE EQUIPMENT THEY NEED. |
| WHO SHOULD YOU LEASE WITH? IT PAYS TO RUN WITH THE BEST! WITH
SO MUCH TO GAIN AND NOTHING TO RISK BY OFFERING LEASING, THE QUESTION IS NOT
"SHOULD WE OFFER IT?" BUT RATHER "WHO TO WORK WITH?" |
| TO MAKE LEASING WORK ITS HARDEST FOR YOU, A GOOD LEASING COMPANY SHOULD SUPPORT
YOU WITH THESE ESSENTIAL SERVICES. |
| PROGRAM ASSORTMENT--- A VARIETY OF LEASING PROGRAMS AT
COMPETITIVE RATES TO SATISFY THE NEEDS OF ALL YOUR CUSTOMERS. |
| SERVICE TO YOU-- QUICK, ACCURATE AND CONSISTENT SERVICE
IN HANDLING YOUR CUSTOMERS' APPLICATIONS AND IN GETTING THE FUNDS INTO YOUR HANDS. |
| SERVICE TO YOUR CUSTOMER-- YOUR CUSTOMER'S OPINION OF
YOUR LEASING COMPANY REFLECTS ON YOU. YOU NEED TO BE FULLY CONFIDENT THAT THE
SERVICE TO YOUR CUSTOMER WILL BE PROMPT, COURTEOUS, PROFESSIONAL AND ALWAYS AVAILABLE
THROUGH THE LIFE OF THE LEASE AGREEMENT. |
| FLEXIBILITY-- THE RULES OF CONVENTIONAL FINANCING OFTEN
FAIL TO RECOGNIZE A GOOD CREDIT RISK. YOUR LEASING COMPANY SHOULD BE ABLE TO LOOK AT
THE ENTIRE PICTURE, TAKING INTO ACCOUNT SUCH THINGS AS EACH CUSTOMER'S BUSINESS CYCLE AND
CASH FLOW. A GOOD LEASING COMPANY DOES EVERYTHING POSSIBLE TO MAKE THE AGREEMENT
WORK, RESULTING IN A SALE FOR YOU. |
